Last updated: 6 October 2026
This policy explains how DMS CCTV Control Limited ("DMS", "we", "us", "our") collects and uses personal information through this website and when you contact us, and sets out your rights under the UK GDPR and the Data Protection Act 2018. DMS CCTV Control Limited is registered in England and Wales, company number 08772935, registered office 95 St Oswalds Street, Old Swan, Liverpool L13 5SB. We are the data controller for the information described in this policy.
You can reach us at DMS House, 95 St Oswald's Street, Old Swan, Liverpool L13 5SB, by email at info@dmscctvcontrolltd.co.uk, or by phone on 0151 298 2288.
What this policy covers
This policy covers visitors to this website, people who send us enquiries, and the contacts we deal with at our clients and suppliers. Where we install, monitor or manage CCTV, access control, biometric or facial recognition systems for a client, the personal information those systems capture is handled under our written agreement with that client and the privacy information that applies at that site. If you have a question about footage or access records from a site we secure, please contact the site operator, or contact us and we will point you in the right direction.
Information we collect
- Enquiry details you give us: your name, company, job title, email address, phone number and the details of your site or requirements.
- Business contact details for the people we work with at our clients and suppliers, and records of our correspondence and calls with them.
- Basic technical information when you visit this website, such as your IP address and browser type, recorded by our hosting provider to keep the site secure and working.
We only collect what we need. We do not carry out automated decision-making or profiling that produces legal or similarly significant effects about you.
Most of this information comes directly from you. We may also receive business contact details from your employer or colleagues, from the clients and main contractors we work with, or from public sources such as company websites and Companies House.
You do not have to give us any personal information. If you choose not to, we may not be able to reply to your enquiry or prepare a quote.
How we use it, and our lawful bases
- To respond to your enquiry and prepare quotes. Lawful basis: our legitimate interests in running our business and replying to people who contact us, or taking steps at your request before entering into a contract.
- To provide our services and manage our contracts with clients and suppliers. Lawful basis: performance of a contract, and our legitimate interests in managing business relationships.
- To meet our legal, regulatory and accounting obligations, for example keeping financial records. Lawful basis: legal obligation.
- To keep this website, our systems and our premises safe and secure. Lawful basis: our legitimate interests.
- To send occasional news about our own services to business contacts. Lawful basis: our legitimate interests, or your consent where the law requires it. Every message includes a way to opt out.
Marketing and your choices
We will only send you marketing where the law allows it. You can opt out at any time by using the link in any message or by emailing info@dmscctvcontrolltd.co.uk, and we will act on your request without charge. We do not sell, rent or trade your personal information.
Who we share it with
- Trusted service providers such as our website host, email and IT providers, who act only on our instructions under a written contract.
- Professional advisers such as our accountants, insurers and lawyers.
- The police, regulators and other public authorities, where we are required or permitted to share information by law.
Some of our suppliers may process information outside the UK. Where that happens, we rely on the safeguards permitted by UK data protection law, such as UK adequacy regulations or standard contractual clauses with the UK addendum.
Cookies and this website
This website sets no advertising cookies, and we do not run Google Analytics or any other visitor tracking or statistics package on it.
Two features load content from Google, and Google may set its own cookies or record your IP address when that content loads:
- The map on our Contact page is embedded from Google Maps.
- Our page fonts are served by Google Fonts.
You can block or delete cookies in your browser settings. Doing so will not stop you using this site. If you would rather not load the Google map, our address is written out in full beside it.
Links to other websites
This website links to other websites, including LinkedIn and Google Maps. Once you follow a link and leave our site, we have no control over that website and are not responsible for the protection or privacy of any information you give while visiting it. Please check the privacy notice on the site in question.
How long we keep it
We keep contract and financial records for as long as we need them to provide our services and meet our legal obligations, which is generally six years from the end of the relevant financial year. Enquiries that do not lead to work are kept for a short period and then deleted. Marketing contacts are kept until you opt out.
Your rights
Under UK data protection law you have the right to:
- Ask for a copy of the personal information we hold about you.
- Ask us to correct information that is wrong or incomplete.
- Ask us to delete your information, where there is no legal reason for us to keep it.
- Object to, or ask us to restrict, how we use your information.
- Ask us to transfer your information to another organisation, where that right applies.
- Withdraw your consent at any time, where we rely on consent.
To exercise any of these rights, email info@dmscctvcontrolltd.co.uk or write to us at the address above. We will respond within one month, and there is no charge for making a request. We may ask you to confirm your identity first so that we do not disclose your information to the wrong person.
If you want to complain
If you are unhappy with how we have handled your information, please tell us first so we can put it right. Email info@dmscctvcontrolltd.co.uk, call 0151 298 2288 or write to us at the address above, and say that it is a data protection complaint. We will acknowledge your complaint within 30 days and give you our response without undue delay.
You also have the right to complain to the Information Commissioner's Office at ico.org.uk/make-a-complaint (opens in a new tab), by calling 0303 123 1113, or by writing to the Information Commissioner's Office, Wycliffe House, Water Lane, Wilmslow, Cheshire SK9 5AF.
Security
We have appropriate physical, electronic and managerial measures in place to protect the information we hold and to prevent unauthorised access, loss or disclosure. Our office operations team are trained in handling personal data fairly and securely, and we choose suppliers who are required to do the same.
Changes to this policy
We may update this policy from time to time. The date at the top shows when it was last changed, and this version replaces any earlier privacy statement published on our website.